Fairs

Pitti Uomo 110: Loud beats, quiet collections

On the grounds of the Fortezza da Basso, Florence, where temperatures surpassed 30 degree celsius, several brands blasted music at their neighbours simultaneously. Pitti Uomo 110 was loud, at least acoustically. The collections themselves were subdued in contrast. They were more minimalist and cleaner, with a focus on materiality and artisanal...

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BusinessMember

Heat stress: the very real supply chain risk the fashion industry can no longer ignore

The temperature is 35 degrees celsius but feels like 40 degrees due to the humidity. The air is stifling, the garment dust making it hard to breathe. The old ceiling fan is creaking and full of dust too, barely cooling the air. Workers, used to not drinking too much to avoid frequent bathroom breaks, sip on water spiked with electrolytes but...

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Fashion

Menswear put to the heat test: Pitti Uomo street style

Pitti Uomo has always been considered the unofficial start of the menswear season, once again gathering the international fashion crowd in Florence. As a staple in the menswear calendar, the trade fair combines presentation and production like few other formats. It sets the stylistic tone for upcoming collections and street style discussions...

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People

Former Allbirds CEO tapped as president of Sorel

Joe Vernachio, the former chief executive officer of Allbirds, has been named president of outdoor apparel and footwear brand Sorel. The appointment marks a return to Sorel’s parent firm Columbia Sportswear Company for Vernachio, who had previously served as president of the group’s Mountain Hardwear label between 2017 and 2021. Prior to this,...

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