Jaeger 125 commemorative book

Monday, 26 January 2009
To celebrate Jaeger's landmark 125th anniversary this year, the fashion house has commissioned 'Jaeger 125', the first official book featuring Jaeger - past and present. 'Jaeger 125' includes iconic archive material and documents Jaeger's evolution from its origins as a producer of avant-garde knitwear to its current position as a global, lifestyle fashion brand. Written by London College of Fashion lecturers Amy de la Haye and Judith Clark, 'Jaeger 125' is due to be published in March 2009.

Jaeger also celebrates its landmark anniversary with a covetable capsule collection inspired by the brand's heritage. The Jaeger 125 limited edition collection is an eight-piece monochrome range that takes its inspiration directly from original Jaeger designs made during the swinging Sixties, from 1962 to 1965. Selected lines from the Jaeger 125 limited edition collection will be available in all Jaeger freestanding stores, Jaeger online, Selfridges and Harrods from mid March 2009.