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Detroit's Shinola debuts first brand campaign as Swiss rivals navigate a volatile year
As Swiss watch brands contend with a reshaped US tariff regime and supply disruptions stemming from the conflict in the Middle East, Detroit-based Shinola is making its most ambitious brand statement to date. On Tuesday, the company unveiled its first-ever overarching brand campaign, "Set The Pace," reintroducing the Runwell, the watch that...
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Fashion |In Pictures
FIFA World Cup 2026: Louis Vuitton unveils new trophy trunk and capsule collection
As the FIFA World Cup 2026 final approaches, Parisian luxury house Louis Vuitton, the official supplier for the event, presented the new bespoke case designed to transport the trophy, along with a limited-edition luggage line. The synergy between high-level sport and luxury continues to strengthen. Following a tradition started at the 2010 World...
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