Karl Lagerfeld, the creative director of Chanel, has announced that the next Metiers d'Art show will take place in Dallas, Texas. Speaking at the annual WWD Apparel & Retail CEO Summit in New York, Lagerfeld spoke about his love for Texans and that he had chosen Texas as the next location because of the support the American press and Dallas-based department store Neiman Marcus had shown Chanel over the years.
“When Chanel reopened, the French press was beyond nasty. The only press that understood it immediately was the American press - so I think it's a nice thing to go there," Lagerfeld said.
He also went onto explain how he selects the locations for the shows, which this season was held in the ruins of Lithlinglow Palace in Edinburgh, Scotland, and have previously been staged in Paris' Grand Palais, Venice, Moscow and Tokyo. He said: “I try to find a connection, but the connection is often very vague. With Texas, it's a detail, but with little detail, you can make a whole story. I am a storyteller for that."
The Chanel Metiers d'Art show, which took place last month in Scotland, was established to showcase the work of the ten artisan ateliers under the Chanel-owned Paraffection umbrella, which aims to preserve and promote the heritage, craft and manufacturing skills of fashion artisan workshops. In 2012, Barrie, a Scottish knitwear manufacturer was added to the collective.
Image: Chanel - Karl Lagerfeld with Stella Tennant at the Metiers d'Art show