Skechers sues Reebok for copying sneaker design

Friday, 20 June 2014

American sneaker label Skechers has opened a lawsuit against Reebok International,

claiming that that the footwear company has been selling a sneaker that infringes the copyrights of its GoWalk line.

Skechers argues that Reebok has been selling a look-a-like footwear product, known as Reebok Walk Ahead RS and is seeking compensatory and damages fees as well as an injunction against the footwear's company marketing of its copycat products.

“Skechers has invested tremendous resources into designing, developing, advertising and patenting our Skechers GoWalk product line and has built Skechers GoWalk into a name and look globally recognized and synonymous with Skechers,” said David Weinberg, Skechers chief operation officer in a statement.

“While we prefer to compete in the marketplace, Reebok is selling its infringing footwear to Skechers wholesale customers and in other sales channels where Skechers GoWalk is sold, and we believe this is causing us enormous damage. Considering our investment in Skechers GoWalk, we cannot allow a company the size of Reebok to infringe on one of our most valuable intellectual properties,” he added.

Weinberg also warned that Skechers was prepared to take legal action against other footwear companies that launch products which infringe on the company' s trademark rights and patents.