The specially created hub will offer a premium lounge area, complete with changing rooms, so that shoppers can try on their purchases before taking them home and return anything they don’t like. The service will also offer shoppers one hour free parking to collect their deliveries in a dedicated car park area.
Westfield marketing director, UK & Europe Myf Ryan said: “With the growing popularity of click-and-collect and shoppers’ wanting to use click-and-collect services at convenient locations such as Westfield, we saw an opportunity to respond to shoppers’ needs and ultimately help deliver a seamless experience for customers shopping online and in-store at Westfield London.
“The Collect+ @ Westfield pilot is part of our broader strategy to deliver digital solutions that enhance the customer shopping experience and drive sales opportunities for our retailers.”
Matthew Jacques, strategic partnerships director at Collect+, added: “The huge popularity of Westfield London as a shopping destination will provide our retailer partners with an excellent opportunity to increase their sales and it will also be an important and convenient collection point for our shoppers allowing them to try before they take home.”