Click below to:
- visit the venue location Sheraton Hotel Oporto
- see available hotels through Booking.com
- see which airlines fly to Oporto
- buy a ticket in the FashionUnited store with discount
- visit the IAF Oporto website



IAF World Apparel Convention September 25, 26 and 27, 2012
Connect with other fashion executives at the 28th IAF World Apparel Convention in Oporto (Portugal) on September 26 and 27. Hear about and share state of the art experiences in global fashion marketing and supply chain management.



Tuesday, September 25
18:00 Welcome and registration of delegates at Sheraton Hotel
18.30 Departure by buses to Guimarães (all delegates and partners)
19.30 Welcome reception and gala dinner at Paço dos Duques de Bragança
23.00 Transport back to hotel



Wednesday, September 26
Welcome and registration of delegates at Sheraton Hotel
09.30 Opening session of the 28th IAF World Apparel Convention
By IAF President, Harry van Dalfsen; ATP President, Joao Costa; State Secretary for Entrepreneurship & Innovation of Portugal, Carlos Oliveira

10.30  Coffee/tea break 

10.50 Economy Session
- General Economic Outlook: Asia, Europe, Latin America, USA
- Opportunities in emerging markets
- How to position a brand in a new market
Moderator: Camilo Lourenço, Journalist
Keynote speaker: Professor Daniel Bessa
Forum participants: Carlos Botero, Director Inexmoda (Colombia); Kevin Burke, President and CEO AAFA  (USA); Sanjeev Mohanty, Managing Director Benetton, S.E. Asia and India (India); Fernando Pimentel, Director ABIT (Brazil)

12.45 Lunch

14.30 Supply Chain Session
- Sourcing developments
- Integrated planning
- Logistics
- Cost cutting
- Sustainability
Moderator: Paulo Nunes de Almeida, ex-ATP President, AEP Foundation President (Portugal)
Keynote speaker: Dr. Harry Lee, Chairman of TAL (Hong Kong)
Forum participants: Guido Brackelsberg, Setlog (Germany); Kurt Cavano, Founder, Chairman and Chief Strategy Officer Tradecard (USA); Jan Hilger, Director Operations Formalwear Escada (Germany); Bob McKee, Director Fashion Industry Strategy at Infor Software (USA); Andreas Schneider, GSC (Germany) and Mauro Scali, Euratex (Belgium); Nicolas Mouze, Commercial Director for Iberia


18.30 Departure from hotel to Alfândega do Porto (location of the 40th edition of the Modtissimo textile fair)
Possibility to visit Modtissimo; Celebration party 20 years of Modtissimo and its 40th edition (cocktails and buffet dinner), room Sala do Arquivo
IAF International Designer Award Fashion Show
23.00 Transport back to hotel




Thursday, September 27
9:30 Coffee networking

10.00  Technology and Innovation Session 
- Innovation in digital solutions for fashion business
- New ways of attracting consumers
- Web sales and mobile shopping
- E-commerce models
Moderator: Braz Costa, Director General of CITEVE, President of Textranet (Portugal)
Keynote speaker: Joachim Hensch, Senior Head of Product Excellence Man,  Hugo Boss AG
Forum participants: Jorij Abraham, Director Consulting UNIC (Netherlands): digital marketing techniques; Frank Bober, CEO Stylesight (USA):  inspiring and enabling creativity through technology; Mike Fralix, ceo of TC2 (USA): additive manufacturing and augmented reality; Ed Gribbin, Director Alvanon (USA): how does the consumer get the right size in the shop?; Remco Vroom, Director Mobile Augmented Reality of Tabworld Media (Netherlands)

12.30 Lunch

14.00 Fashion Retail and Consumer Behavior Session
- Market developments in major fashion markets
- Branding
- Cross channeling
Moderator: Ken Watson, CEO Industry Forum (UK)
Keynote speaker: Magdalena Kondej, Euromonitor
Forum speakers: Govind  Shrikhande, CEO Shoppers Stop (India); Shubhankar Ray, Brand Manager G-Star Raw (Netherlands); Isabel Cantista (Portugal); Koen Snoeren, New Business Development Manager GFK (Netherlands)

16.00 Closing Session
Presentation of 29th  World Apparel Convention 2013 in Nanjing (China), Xiao Ling (CCCT)
President of IAF, Harry Dalfsen
President of ATP, João Costa
Minister of Economy and Employment of Portugal , Alvaro Santos Pereira


17.00 Farewell drinks including Port wine tasting



Click below to:
- visit the venue location Sheraton Hotel Oporto
- see available hotels through Booking.com
- see which airlines fly to Oporto
- buy a ticket in the FashionUnited store with discount
- visit the IAF Oporto website




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