Fifth & Pacific Companies has appointed Paul Blum as Chief Executive Officer, Juicy Couture. Blum will report directly to William L. McComb, Chief Executive Officer, Fifth & Pacific Companies.
McComb said: "Paul's experience in running and building lifestyle brands is a perfect match for the CEO role at Juicy Couture. His multi-channel background, his passion for digital marketing and sales, and his experience in leading a creatively driven business are just what we were looking for. He is an outstanding leader and collaborator."
Blum spent 15 years at Kenneth Cole Productions, where he held positions of increasing responsibility, holding the position of President and COO when he left in 2005 to become the Chief Executive Officer of David Yurman, the fine designer jewelry business. Blum rejoined Kenneth Cole Productions as Chief Executive Officer in 2011.
Fifth & Pacific Companies, based in New York, designs and markets a portfolio of retail-based, premium, global lifestyle brands including Juicy Couture, kate spade, and Lucky Brand. The company also has licenses for the Liz Claiborne New York brand.