Only a few more days until Converse’s (Product)RED™ collaboration with contemporary artist Damien Hirst will be available, but first exclusively to Colette. Damien Hirst re-designed the Chuck Taylor All Star into Paint Swatch sneakers in aid of (Product)RED™ to help eliminate AIDS in Africa.
Launching at the beginning of November in Europe and the UK, the Damien Hirst for Converse (Product)RED™ Chuck Taylor All Star shoe collaboration will be available from Dover Street Market, Selfridges and selected outlets. In the US, 100% of the net profit of the shoe is being paid to The Global Fund to Fight AIDS, Tuberculosis and Malaria (Geneva, Switzerland).
Later this month, also the new collaboration with designer label Missoni will be in store. It’s the second time the two teamed up, a partnership that started last spring and stocked throughout Italy and selected Converse retailers.