It is expected to hit stores in November - the first licensed collection of
women’s swimwear under the Oakley brand - the subsidiary of giant eyewear specialist Luxottica Group. The line will be produced, marketed and distributed by the privately-held Canadian company Trimera Group, and it will include both swiwear and swim-related accessories.
The styles, a mix of both lifestyle and performance, are developed to meet the needs of sporty girls, and they will be made by a durable and quick-dry fabric.
The distribution network will include Oakley O and Oakley Vault stores and oakley.com, department stores, specialty shops and sporting goods outlets worldwide