Jessica Simpson's Dress Collection |
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| Wednesday, 23 July 2008 | |
 “I plan on creating beautiful dresses in distinctive fabrics and silhouettes that are reflective of my personal style and offer something special to the market place” stated Jessica Simpson. The multiyear deal was sealed between The Camuto Group, which holds the master
license for the singer-actress’ brand en G-III Apparel Group Ltd, to design, develop, manufacture and distribute the Jessica Simpson label dresses. .
For G-III, which already works with Camuto on the Andrew Marc footwear line, this relationship formed naturally. "Camuto has done such a great job with Andrew Marc shoes and we have known Vince [Camuto's chief executive officer] for years, since he was the owner of Nine West," Wayne Miller, chief operating officer at G-III, told WWD. "We really think that he has done an unbelievable job building the Jessica Simpson business and turning it into a lifestyle." According to WWD, sources close to the company estimate the Jessica Simpson shoe line alone will bring in about $250 million at retail this year. Camuto has said he is on his way to growing Simpson's licensing businesses into a billion-dollar franchise. photo: website Jessica Simpson |
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Debuting with a soft launch for Spring 2009 with a complete roll-out expected for the Fall 2009 season, the collection will be designed to complement the Jessica Simpson Collection’s already successful assortment of footwear, swimwear, handbags, sunglasses/eyewear, outerwear and jewelry and will continue to deliver on the brand promise of providing the consumer with stylish, contemporary products.