Gucci and Rihanna for UNICEF |
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| Tuesday, 15 July 2008 | |
 The 20-year old musician will star in the label’s first ad campaign for the children’s charity. The campaign, “Tattoo Heart”, will be out in December. The ads will show Rihanna sporting Gucci’s special-edition products for Unicef, which all feature a tattoo-style heart motif and from which a 25
 percent of sales will be donated to the children’s rights organisation.
Earlier this year, Rihanna gave a stellar performance at Gucci’s UNICEF fundraiser during New York Fashion Week. Giannini, Gucci’s creative director, and Rihanna flew to Paris for the four-hour photoshoot with Inez van Lamsweerde and Vinoodh Matadin. |
